Our superpower toolkit

We make change.

Every business out there has a responsibility to protect the planet.

Being a certified B Corporation means putting our money where our mouth is, ensuring that everything we do - whether it’s the projects we take on, the clients we partner with, or the way we run our business - aligns with our commitment to be a force for good, and to put purpose before profit.

Taking strides. Making change.

We stand for more than revenue. Because brand without purpose is not for us.

Our B-Corp Certification is much more than a statement; it’s a promise. Here's how we're measuring our commitment to change:

Climate positive

Change needs a clear vision. We calculate the C02 emissions linked to every part of our business so that through reductions and offsets we will be carbon-positive by January 2030.

#1

Cut out carbon hosting

The carbon impact of your digital presence might be bigger than you think. From 2025, every website we manage will use a 100% renewable-powered hosting provider.

#2

Print, sustainably

All the materials we produce use sustainable and VOC-free ink, and eco-friendly paper made from seed, recycled materials, or agricultural waste. These materials help regenerate the world’s forests and are carbon-balanced.

#3

Support our local community

Each of the team has five days a year to volunteer or fundraise. Look out for our pro bono work for charities, NGOs and not-for-profit organisations delivering social good.

#4

As a B Corp Certified company, NU Creative stands as part of a growing global community of businesses that put purpose and ethics over profit, whilst striving to make business a force for good through positive impact.

View our profile on b-labs

Facing Facts. Taking Action.

Our planet is in flux, and we all have a part to play in protecting our home.

This is a testament to the way we do business, the impact we strive to create, and the values we hold close. It’s about standing up and being counted as a company that’s using its creativity and influence to drive meaningful change.

Through our partnership with Ecologi during 2023, we planted a forest with 1000 trees and offset 55 tonnes of CO2e to help towards our goal or being carbon positive by 2030. In 2024, we will double these efforts to help reduce our footprint further. We will use Ecologi Zero to report on our progress and share our commitment to future action.

Take a look at the bottom of the page to see just how serious we are about tracking our digital environmental impact.

There are no secrets here. We share what we’re doing so that others can find new ways to move us forward.

Materials are valuable, and buying new is not the answer. We use less, reuse more, and always, always recycle.

The world is a talented place. We break down old beliefs and find the best people to elevate our thinking and drive our imagination.

Our people are the best out there, and we’re firmly committed to paying a living wage so they can thrive with us.

Change takes momentum. By sharing our experiences and lifting each other up we can have a positive impact on the world.

The bicycle is one of the lowest impact forms of transportation out there. We make the most of our pedal power – and our team gets healthier too.

From 2030 to 2050, climate change is expected to cause around 250,000 human deaths per year. That is unacceptable. We are determined to do whatever we can to restrict global temperature change to 1.5 degrees or less, and as a business will be carbon positive by 2030.

Our industry needs to improve, and we are determined to make that happen. Design can play a big part in championing and inspiring wider transformations that will help us to avoid climate catastrophe.

Our Journey to B Corp

We’re committed to growing, learning, and challenging ourselves to make a bigger impact inside our agency, in the work we do, and in the world around us. Follow our journey here.